You can adjust your cookie settings by following the steps below. Be aware that if you disable or limit certain cookies, you may be unable to use features that rely on personalization.
Follow these instructions to adjust your cookie preferences on our sites.
What are cookies and pixels?
Cookies are small snippets of text that are placed on your browser when you visit a website. They allow the site to recognize your device when you return. Pixels (sometimes called tags or web beacons) are tiny images placed on a website that allow the site's operator or a third party to track what content is viewed on the site. Pixels are often used in combination with cookies. Websites use these technologies to track what people see while using the sites, but they don't identify you directly.
There are two kinds of cookies: first-party cookies and third-party cookies. First-party cookies are placed by the owner of the site you're visiting. They give the owner feedback about the site's functioning and performance. They also make personalization features possible and allow the site to remember your password the next time you visit. Third-party cookies are placed on the site by other websites and give the owners of those sites information about your internet activity.
Cookies and pixels on our sites
We use first-party cookies to remember your preferences and gather information about how people use our sites. We also allow certain companies to place third-party cookies and pixels on our sites. Those third parties can use the information from those cookies and pixels for interest-based advertising. For example, if a furniture company knows that you've visited Zillow recently to look at homes for sale, they may assume you're interested in buying a new home and show you an ad for new home furnishings. That kind of ad could appear on Zillow or on other websites.
This type of data sharing for advertising purposes may be considered a "sale" under certain laws, because the companies can use that data to serve you more relevant ads. You always have full control over whether these technologies work on your devices.