Starting early January 2021, the “contact agent” form on listings will have a new look — in order to comply with MLS advertising rules, we’ll no longer feature buyer’s agent photos and contact info on the contact form. We've seen strong performance in our tests of the new contact form, and we expect no change to the number of connections you will get as a result of the new experience.
Your information will instead be displayed on a new page, the “Personal Guides Section”, designed to help you stand out with buyers in your market. Your presence there will be determined by your share of voice, just like it was on the previous “contact agent” form. If you participate in our co-marketing advertising program, the lender you co-market with will also appear on this new advertising page and continue to appear on your agent profile page.